A second-year student majoring in New Media Visual Communication Design with a strong passion in art and graphic design, especially in the field of branding. I am constantly striving to develop my creativity and skills, and I am enthusiastic about creating works that are not only visually appealing but also meaningful. Through my studies and projects, I aim to expand and hone my ability to communicate ideas through visuals.
Adobe InDesign
Adobe Illustrator
Procreate
Adobe Photoshop
Time Management
Teamwork
Problem Solving
Attention to Details
@celine.cndrs
cendrasaceline@gmail.com
+62 821-6104-0995
@celinecendrasa1
Indonesian
English
2021 - 2022
@florentis.co
2021 - now
Logo design, Social media graphics, Packaging design, etc
2023
BinusTV Club
2024
Pola Padu 2024
2022 - now
New Media Visual Communication Design
King Mastro is a stationery shop that provides 40+ brands of office and school stationery. King Mastro has been established since 2019 and is located in Alam Sutera, Tangerang.
I want to introduce the concept of a “helper” for King Mastro. Here, “King” is redefined to shift the perception of an arrogant king into a figure that helps us (customers) to complete our journey and provides hope in reaching our goals.
HEX: #ECECD8
RGB: 236, 236, 216
CMYK: 7, 3, 16, 0
Warm & positive
HEX: #0D512B
RGB: 13, 81, 43
CMYK: 89, 40, 96, 42
Reliability, calm, & balance
symbolizes a King who helps us open the path toward our goals.
represents the wings provided by the King to reach those goals. The wings here also represent King Mastro’s products, which help us fulfill our objectives.
represents the aspirations behind the door. Hope signifies that every customer who purchases supplies from King Mastro gains hope to pursue their personal goals, while Reflection represents the customer themselves.
The logo incorporates organic shapes to illustrate a King who is flexible and not rigid in offering help.
This poster is a recreation of Harry Potter and the Sorcerer's Stone with Indonesian culture’s touch. "Hermione's" costume is replaced with batik, adding a local nuance to the iconic character. Wayang elements are also included, enriching the design with Javanese culture. Printed on A2-sized albatross paper, this poster combines the magical essence of Harry Potter with a touch of Indonesian tradition.
In addition to the batik costume, the poster incorporates elements of wayang (shadow puppetry), which are an integral part of Javanese culture. The use of these elements enriches the overall design, offering a deeper connection to Indonesia's artistic traditions. Printed on A2-sized albatross paper, this poster merges the enchanting world of Harry Potter with the timeless beauty of Indonesian heritage, creating a captivating fusion that honors both the magical and cultural realms.