Brand Identity
WALHI
In this project, I redesigned the branding for WALHI, an environmental NGO, developing a typography-based logo, supergraphic, stationery, and website that conveyed trust and credibility. This six-month project strengthened my skills in creating cohesive branding and UI design, blending creativity with professionalism to support WALHI’s mission.
DonatNow
DonatNow is a freelance project in which I focused on redesigning the logo to enhance trust and create lasting impressions. The owner requested an expressive and charming logo, which led me to capture the joy of enjoying expertly crafted baked goods made by skilled artisans.
Toko Didiyo
This logo and brand identity project, completed as part of my university coursework, involved the redesign of the Toko Didiyo logo. The new design features an abstract and simplified representation of the rafflesia flower, reflecting the essence of the Toko Didiyo fashion brand, which emphasizes local, unique, sustainable, and casual aesthetics.
Graphic Design
Mima & The Red Heart Mission
In this project, I crafted a 3D game environment in Blender, bringing to life a hero named Mima, who emerges from a sacred, Chinese-themed portal temple to face evil forces. This semester-long journey challenged my animation skills and ignited a passion for 3D art, transforming initial uncertainty into confidence and creativity.
Dithering:Key to Low Energy
For this project, I developed a design campaign using the sustainable dithering technique, showcased through animation and a mini-website. Guided by thorough research and feedback, I refined my concept to highlight the unique qualities of dithering in an engaging and accessible format.
Click text below to see the web prototype. (P.S. Animation need several minutes to appear.)
Packaging Design
Popluca
For this university project, I designed playful, shoe packaging for Popluca, a kids’ apparel brand, with target market children ages 7-12. Using bold primary colors, the illustration captures an outdoor golf scene, emphasizing a sense of comfort, quality, and adventure.
Sawah Lio
For the Sawah Lio packaging, I aimed to build customer trust for this micro business by highlighting its natural ingredients. Through spice elements on the seasoning packs and a realistic sugarcane illustration on the juice labels, I crafted an authentic and appealing design for both a university and freelance project.
Printed Works
Houseplants Booklet
This houseplant booklet was designed as a minimalist, modern, and elegant guide to houseplants, with a touch of Mandarin-inspired elements for added interest. The assignment allowed me to blend clean design aesthetics with unique cultural details for an engaging visual experience.
WALHI
In addition to redesigning the brand identity for WALHI, I created posters and flyers aimed at engaging young adults. These materials serve as donation flyers and volunteer recruitment tools, crafted to resonate with a youthful audience.
Bavaria Ads
This project involved creating a digital advertisement for Bavaria, highlighting its non-alcoholic malt drinks as a refreshing, anytime beverage available 24/7. The ad emphasizes Bavaria's fresh fruit flavors, appealing to consumers seeking a safe and flavorful drink option.
Michelangelo Risoprint
This risoprint project celebrates Michelangelo's masterpieces and biography through vibrant, environmentally friendly inks. Using non-toxic neon pink, neon yellow, bright blue, and subtle gold, the design showcases the unique qualities of risograph printing.
